So many fashion houses have adopted certain features for clothing, which later on become their business cards. It seems simple at first sight, but looking into it, we realize that those are the characteristics that make those brands stand out. Examples of such can be the following: black and red lace in Dolce and Gabbana collections, expressive asymmetry in Antonio Berardi clothes and so on.
"Between tonal dressing and statement knitwear, head-to-toe knits have been brought to the forefront. I appreciate the cosy yet chic approach to cold-weather dressing," says Aiken, who happens to the one of the first industry figures spotted in this trend all those months ago. "Gabriela Hearst’s knit poncho paired over a matching skirt and sweater best exemplifies this look."

Colour is a basic consideration in the fashion design process. In most cases color is the first element that is noticed about a design and has a huge impact in how that garment is perceived. Different forecasting companies research and develop new and existing colour palettes from many sources like yarn technologists, international fabric fairs, leather suppliers, trimming merchants etc. some fashion magazine give inspirational colour guideline for fashion design.

The college look would be the tag most suitable for the preppy look. The collared T-Shirts are matched and A-line skirts are matched with girly blouses that are lined up in their wardrobe. A cute little headband and geeky glasses mostly do accompany with this style. The geeky look might seem to be an expensive style, but it is not required to shell out much to get this look as it is not that luxurious.


Vivienne Westwood, the godmother of punk, is considered one of the most unconventional and outspoken fashion designers in the world. Westwood’s fashions woke to fame in the late 1970s when her early designs helped shape the look of the punk rock movement. The highly influential shop changed its name and décor with every collection, and would later be credited for setting off both the punk trend and the new romantic wave. In 1981, Westwood launched her signature collection and has since continued to shock and amuse the fashion world with her hard-core Anglomania.
Fashion designers work in different ways. Some sketch their ideas on paper, while others drape fabric on a dress form. When a designer is completely satisfied with the fit of the toile (or muslin), he or she will consult a professional pattern maker who then makes the finished, working version of the pattern out of card or via a computerized system. Finally, a sample garment is made up and tested on a model to make sure it is an operational outfit.
Known as the prince of Prints, the fashion designer Emilio Pucci got known for his tight shantung “Pucci pants” and vividly printed silk dresses and blouses. His colorful, informal uniforms for Braniff flight attendants were groundbreaking. Later, Pucci branched into men’s fashions, perfume, and ceramics. He also served as a member of the Italian Parliament. His color trends and designs are one of KOKET’s most lovable inspirations.
Yamamoto was born in Yokohama, Japan on October 3, 1943. He studied law at Keio University and graduated in 1966 with a law degree. He continued his studies on fashion design at the famous Bunkafukuso Gakuin, a fashion institute in Tokyo. Yamamoto blends the exotic and powerful designs of traditional Japanese dress with Western daywear, and achieves a unique, abstract style.  He is an uncompromising, nontraditional designer.  Yamamoto drapes and wraps the body in unstructured, loose, voluminous garments, similar in style and philosophy to those of Rei Kawakubo.  Many of his clothes have additional flaps, pockets and straps.

Fashion design is generally considered to have started in the 19th century with Charles Frederick Worth who was the first designer to have his label sewn into the garments that he created. Before the former draper set up his maison couture (fashion house) in Paris, clothing design and creation was handled by largely anonymous seamstresses, and high fashion descended from that worn at royal courts. Worth's success was such that he was able to dictate to his customers what they should wear, instead of following their lead as earlier dressmakers had done. The term couturier was in fact first created in order to describe him. While all articles of clothing from any time period are studied by academics as costume design, only clothing created after 1858 is considered as fashion design.


Vintage T-Shirts, ripped jeans and leather jacket – three words that describe the rocker look. It is one of the most versatile style of fashion which keeps changing depending on the genre of music, the band and the person who choose to wear it. Be it heavy metal giant Megadeth’s T-Shirt or grunge rockers Nirvana’s hoodie, the selection seems to be uncountable. There are no baggy apparels in this style. Most of the clothes chosen are a tad bit smaller in size. It all depends on the wearer and what music they love and support.
Considered by many one of the greatest tailors of the century, Pierre Balmain was born in Saint Jean de Maurienne, France in 1914. After studying at the school of Architecture, in Paris he founded in 1945 the Maison Balmain as a couture house, with a lucrative sideline in fragrances. In that year he showed long, bellshaped skirts with small waists; a line that became popular in 1947 as part of Dior’s New Look.
Not only have the buyers found plenty of love for it, but the numbers don't lie: Designers wholeheartedly embraced the shade, with Edited's data showing that Pantone shade 11-0618 were particularly popular. It's technically called "wax yellow" and Edited explained it as a toned-down soft banana shade that has "adopted a more mature aesthetic." I don't know about you, but I'm suddenly hungry.
It’s rather easy to describe the sporty fashion style: it’s sporty! Girls will typically wear some popular sport companies like Adidas or Nike and will always have runner shoes (or similar style shoes) on. They prefer a simple and subtle look that oozes ‘sports’, with plain colors like white, black, and gray being BIG hits. They won’t strive for anything fashionable or flashy and would prefer sweatpants, tight runner pants, and basic tees. Don’t forget the ponytail to finish it off!
He was born and brought up in Mumbai, and was studying to graduate in commerce whilst decided to alter his field and therefore applied for National-Institute-Of-Fashion-Technology New-Delhi. After graduation won the Best Student Award! Launched his label ”Manish-Arora” & started vending in India. Manish symbolized India at HongKong Fashion Week, in the year 2000 and also participated in the first Indian-Fashion-Week held in New-Delhi. In the next year he launched his other label “Fish Fry” , it was shown in six topmost Indian-cities. His future in our space stimulated line at Wills-India-Fashion-Week fascinated many international viewers, in 2007. Arora is an industrious man who’s always on the go! Because of his intellect and beautiful sense of styling, MAC has enrolled him to team up on a new project, the Raj-inspired-beauty-range. He also introduced his jewelry collection in 2012 that was much loved. He’s recognized for his eccentric amalgamation of western&Indian clothing that assemble perfectly!
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One of the inclining styles to pick from the spring/summer gathering this year is the shirt-dress. Long shirt, which hit the stands a couple of years back, has just turned into a work of art. In any case, this season, creators have reconsidered the shirt-dress with an assortment of characteristics and cuts. Drop midriffs, twofold high openings, business shirts, unbalanced hemlines, mandarin-neckline: be prepared to set out upon an enterprise, and try different things with any hope to coordinate your identity as you play with this design patterns for ladies.


Yves Saint Laurent became popular in fashion circles due to his creativity in redesigning the clothes considered to be masculine into beautiful, feminine wardrobe for women. Perhaps, one of the most famous fashion designers in France, Yves was the first one to introduce power dressing for women in the form of “power suits” in the year 1966. He is also credited with designing the men’s smoking jacket. The most important fashion legacy which he has left behind is the “ready-to-wear” fashion clothing.
One of our favorite italian fashion designers, Miuccia Prada was once a member of the Italian Communist Party and a mime student. She was an unlikely entrepreneur when she took over her family’s luggage business in 1978. She first dazzled the fashion world in 1985 with a series of black nylon handbags and backpacks. Prada is now a billion-dollar company. Beginning with Prada’s first ready-to-wear collection in 1989, she established a techno minimalism based on pared-down design, innovative fabrics, and computer-enhanced patterns that have become influentially iconic.
Arty as the names suggest, invokes the independent creativity of the person. These are usually the ones who want to make a statement of their own by the clothes they wear. Most of the times, they are the creators of their own fashion style. They do not follow the traditional norms and make the path for themselves. The unconventional for of art leads to innovating very many interesting forms of trends which are not restricted by the usual textbook nature of creating fashion.
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