To develop a successful design, balance and fitting garment, three dimensional prototypes are essential. Prototypes are also known as toiles. It is the correct distribution of the waist suppression. This method is used in order to cut or smooth away the excess fabric at the waist. Get a perfect shape of the garment to follow the natural curves of the figure, make darts, side seams and the hollow of the back.
Fashion collection and line both are common terms in the fashion industry. Collections are found within a line. A line may be composed of multiple collections. Every larger apparel companies often have four or five lines that are defined by gender; lifestyle or price point and each line will have a new collection produced for each season. Haute couture, ready-to-wear, menswear, womenswear and childrens wear are considered lines, the clothing shown in each of these categories during fashion runway shows for a particular season makes up the collection.
Fashion designer Jimmy Choo was born in Penang, Malaysia in 1961. He used the craftsmanship he learned from his father, also a cobbler, to create some of the most coveted shoes in the world. Choo opened his first shop in Hackney in 1986 in an old hospital building. Within two years of opening his shop, Choo’s shoes were featured in an eight-page spread in Vogue magazine. Soon, Choo became the darling of the celebrity world, in particular Princess Diana, who donned Choo’s footwear seemingly everywhere she went. Jimmy Choo rose to fame for the quality and style of his handmade women’s shoes.

It’s rather easy to describe the sporty fashion style: it’s sporty! Girls will typically wear some popular sport companies like Adidas or Nike and will always have runner shoes (or similar style shoes) on. They prefer a simple and subtle look that oozes ‘sports’, with plain colors like white, black, and gray being BIG hits. They won’t strive for anything fashionable or flashy and would prefer sweatpants, tight runner pants, and basic tees. Don’t forget the ponytail to finish it off!


The 70s fashion style can also easily be referred to as the ‘hippie’ look, where women leave their hair long and straight and add an adorable little flower or stem of flowers to create a natural finish. Their wardrobe will undoubtedly have the classic super-flared jeans and tons of tie-dye tops and accessories, as well as simple white tees to go with their look. Floral patterns are also common in this fashion style and makeup is minimal to maintain a simple and natural appearance.
Lace is a fairly safe bet each and every autumn/winter, but for 2019, it has been used in so many ultra-pretty ways that we wanted to share. From layered over shirting (Prada) to ruffle upon red ruffle for party dresses (Erdem) and as negligées for day (Philosophy), we imagine this classic fabric trend will not only infiltrate your evening wardrobe but your day one too. Even Victoria Beckham is behind it, so we're ready and waiting to see how she styles it our IRL, perhaps at the airport…
When you hear ‘casual’, you probably think ‘frumpy’; and the casual fashion style could really be ANYTHING but frumpy! Women who indulge in the casual fashion style don’t grab the exotic and bold items off the shelves. They would much rather prefer a simple white tee and a pair of black pants with a coordinating and trendy purse. The entire look is very modern and uncluttered with an extra touch of subtle elegance.
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