London has long been the capital of the United Kingdom fashion industry and has a wide range of foreign designs which have integrated with modern British styles. Typical, British design is smart but innovative yet recently has become more and more unconventional, fusing traditional styles with modern techniques. Vintage styles play an important role in the British fashion and styling industry. Stylists regularly 'mix and match' the old with the new, which gives British style that unique, bohemian aesthetic that many of the other fashion capitals try to imitate. Irish fashion (both design and styling) is also heavily influenced by fashion trends from Britain.
Valentino Garavani, better known as Valentino, was born in northern Italy in 1932. From childhood, he was interested in fashion, and he pursued apprenticeships and training from family and local designers. By his late teens, he was ready for Paris. His parents helped him to move there, and when he arrived, he began to study art and design in preparation for his chosen career.

The top icon of fashion design, Elsa Schiaparelli was born on September 10, 1890, in Italy. After working at a boutique in New York, Schiaparelli moved to Paris, where she began designing her own clothes. Her work and sense of style shaped the look of fashion in the 1920s and ’30s, and her clothes were worn by some of the world’s most famous women, including American actress Greta Garbo. Schiaparelli died in Paris on November 13, 1973.


Fashion is the niche that is undergoing significant changes with time. 20th century has witnessed some great enhancements in both women and men apparels. These significant changes have happened due to the work of some icons in the fashion industry. There are so many popular names among these fashion designers who are still known due to their incredible contributions to the fashion industry. They have really made elegant and creative clothing that could reveal the beauty of a women in the most amazing manner. The apparels of men also were striking and which could bring out the manly look in any man. Here are the most popular fashion designers. They have set standards which can be followed by the designers of the new era. These great individuals are always immortal in the fashion industry. These names are much familiar for all the individuals who are related with the fashion industry.
"There is a micro-trend evolving by way of unexpected fabrics. Real or faux leather seemed to be the material of the moment," confirms Aiken. "Found by way of trenches, blouses, skirts and dresses. Among my favorites include Nanuskha’s vegan leather in the brand's cult-favorite puffa or streamlined leather dress, as well as the bold variations of color from Khaite and Proenza Schouler." Last year, the trend extended down to lower price points and the high street, so we're expecting the leather look to spread far and wide.
Donna Karan came from a background that was related to fashion in certain ways. This fashion designer worked as a head of a design team for a few number of years and launched some designs that included the very well-known ‘Seven Easy Pieces’. She is the sole creator of the DKNY label (Donna Karen New York). Since then, this label has seen many new additions in the fashion segment.

Tom Ford studied design at the before he worked for Perry Ellis andCathy Hardwick. Tom was hired in 1990 to oversee Gucci’s women’s wear collections, and had a breakthrough four years later when he was appointed creative director. The Gucci makeover masterminded by Ford was the biggest fashion success story of the late 90s. His sultry rock-star velvet hip-slung trousers, leather stilettos, and Halston-esque dresses were blockbusters. After Gucci’s buyout of Yves Saint Laurent in 1999, Ford also became creative director of YSL Rive Gauche. In 2005, Ford launched the Tom Ford brand.
India, a diverse nation though, has no typical or standard dressing style now a days. With the diversification of dressing-style, the style mavens have created a variety in dressing styles. Now people even wear shalwar qameez, sarees, churidars, kurtis, frocks, gowns, long shirts, trousers, jeans, capris, puffed sleeves, deep necks, in fact there is a fusion of western and eastern culture! In India fashion is put forward by the film-industry. In this day and age , Bollywood is considered a trend setter of Indian-fashion that revamp the top Bollywood celebrities. These mavens have not only fascinated Indian public but have also grabbed the attention of the world towards it.
A most notable Indian-fashion-designer. He’s identified for his work in fashion-industry since 1987, and is another Bollywood-dearest. He got his degree from New York institute of fashion technology, and when came back, realized that there is a huge appeal of designer-wear in India, so he opted for being a dress-stylist and revolutionized the field of fashion in 1987, by opening his very first boutique in India with a name “Ensemble”. His own label is named as ”Ahilian” and in 1990, established his design studio “Tahiliani Design Studio” in New Delhi. This brand is well-known for artistic and perfect styles. His clothes are sold not only in India but also in London, New York, Tokyo, Dubai and Hong Kong.
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Known as the champion of star-spangled glamour, Tommy Hilfieger‘s favorite trends go from red, white and blue. Since introducing his first collection in 1985, no designer has become more closely associated with Ivy League prep than Tommy Hilfiger. After building his company on the modernization of all-American men’s wear, and winning the CFDA Menswear Designer of the Year award in 1995, Hilfiger introduced women’s wear in 1996 and sold the company for $1.6 billion ten years later.

In this stage only experience person who can help to improve decision making. It is really depends on whether the unfolding of a range or collection fulfils the original need or philosophy. Decisions on research, colour, design development, fabrication, silhouette, proportion, construction, prototyping and embellishment all contribute to a well considered range.
A designer with a notorious past, Christian Dior was also known for being in cahoots with the enemy during WWII, when he dressed Nazi wives and French collaborators in his designs. Despite this questionable choice, he still rose to prominence during the late-forties when the war was over…primarily due to his unparalleled mastery of line and shape. He gave women a desirable “flower silhouette” which always featured a nipped-in waist, a full, voluminous skirt, and a feminine, corseted bodice. Often, the hips of his suits and dresses were padded to balance the bust line and accentuate the wasp-waisted effect.
"Between tonal dressing and statement knitwear, head-to-toe knits have been brought to the forefront. I appreciate the cosy yet chic approach to cold-weather dressing," says Aiken, who happens to the one of the first industry figures spotted in this trend all those months ago. "Gabriela Hearst’s knit poncho paired over a matching skirt and sweater best exemplifies this look."
Growing up, Lauren was encouraged by his mother to become a rabbi, but he chose a much different course. Influenced by the easy, preppy elegance of the country club set, as well as the glamour of old Hollywood, he chose to emulate the work of Brooks Brothers and other WASP-y retailers, creating a look that seemed to embody easy American elegance. His interest in luxury, refinement and a certain “taste level” put a different spin on the staid classics of the past.
Research is a journey of questioning, exploring, conceptualizing and visualizing information generated by observation and investigation. Record the all research information’s and creates a rich visual archive which can be used to inspire your designs from theme to final detail. Research is the key direction to good design development. It is actual guideline to start fashion design development process.
In this stage fabric properties like its weight, tenacity, and construction are determined. Now-a-days fabrics are becoming smarter. For the textile development there are new terms are used such as, high performances, technical, intelligent and smart fabric. Some designers select these kinds of fabrics to show their creativity and present it on fashion show.
Until the 1950s, fashion clothing was predominately designed and manufactured on a made-to-measure or haute couture basis (French for high-sewing), with each garment being created for a specific client. A couture garment is made to order for an individual customer, and is usually made from high-quality, expensive fabric, sewn with extreme attention to detail and finish, often using time-consuming, hand-executed techniques. Look and fit take priority over the cost of materials and the time it takes to make.[2][3] Due to the high cost of each garment, haute couture makes little direct profit for the fashion houses, but is important for prestige and publicity.[4]

In the 60’s, Valentino made a decision that would enhance his reputation; he sent Jacqueline Kennedy, the American First Lady and fashion icon, a series of his pieces to look over. She was enchanted with his designs, and even chose to wear one of his dresses when she married her second husband, Greek shipping tycoon Aristotle Onassis: her influence led to greater fame and fortune in North America.

Like Halston, Calvin Klein epitomized disco glamour in the freewheeling late Seventies. His tight designer jeans, which clung to the sleek bodies of the greatest beauties of the day, including the young Brooke Shields, cemented his fame and made him millions of dollars. However, Calvin Klein’s reign continued well into the 80’s and 90’s – his spare, stripped-down designs offered a minimalist perspective that carried a very modern message. The use of sexuality in his ads was often a keystone of his success; his campaigns were designed to send overt messages and perhaps to shock. Today, his empire is still strong, despite some turbulence in the late nineties: his suits, dresses, and couture still offer a unique viewpoint.
Chic is characterized by being trendy and fashionable. It is a type of statement to make oneself look smart and striking. Whoever follows this style makes sure to choose well tailored stylish designs that are pretty classy. Strong colors which are not extravagant, comes as a part of the chic style. It is something that relates to being casual in not so casual way. If you are part of this style, your wardrobe is a symbol of style.
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